Vertu Ascent, now in "I drive a Ferrari" flavor

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Highly Ranked

Cupajo @ Mar 29th 2007 9:02PM

"When you think about it, Vertus and Ferraris have a lot in common: just as Ferraris give a select few the opportunity to spend an insane amount of cash on an object that provides little more value than a, say, $1,000 used car, Vertu offers a product with little additional value (and in some cases, less value) than phones offered free from carriers."

You just described Apple's business model.

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